3-2-1 Nurturing Technique for Lead Generation

It's common for marketers to find themselves struggling for relevance because they don't know the buyer's stage. The 3-2-1 technique is used to help marketers quickly and easily identify a buyer's stage when that information is otherwise unknown.

Source: http://www.clickz.com/clickz/column/2317170/3-2-1-nurturing-technique-for-lead-generation

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